Corporate Social Responsibility

A Message from the President & CEO of ITO EN (North America) INC.

For more than 40 years, ITO EN has been committed to promoting the culture of tea as an integral part of a healthy & natural lifestyle. As pioneers in Japan, having created the first ready-to-drink green tea Oi-Ocha, we wanted to share our expertise and introduce the American market to authentic Japanese tea.

From the company’s onset, we have been an environmentally conscious company dedicated to the principles of the natural production of tea. We have received several awards from the Japanese government for developing innovative environmental policies, such as eco-friendly packaging, innovative new products made from tea leaves, and more.

One of ITO EN's goals is reducing the weight of our plastic (PETE 1) bottles by making them lighter and thinner. We are a leader in the industry for having one of the lowest bottle weights. I believe that social responsibility is the only appropriate course of action for a corporate entity. ITO EN is committed to developing sustainable practices and policies that benefit our community, workplace and the environment.

Yosuke Honjo
President & CEO, ITO EN (North America) INC.